Agency's Christmas Present to Friends and Fans: Custom Slogans in Two Hours...
This holiday, McCann Helsinki is seeking to make copywriters and creatives everywhere hate them with the fire of a thousand slightly burnt gingerbread men. They're offering free, tailor-made slogans...
View Article'Dumb Ways to Die' Returns With Adorably Gruesome Ad for Valentine's Day
Fifteen months and 71 million YouTube views after its storied premiere, McCann Melbourne's "Dumb Ways to Die" train-safety campaign is back with this cute, grotesque little spot for Valentine's Day....
View ArticleJessica Simpson Flaunts Slim Figure for Weight Watchers but Says She's Happy...
If 2014's battle cry for women is "Love who you are" (see all the "real women" campaigns out there), then weight-loss brands need to tread lightly in their marketing. Weight Watchers has done that in...
View ArticleCuervo Imagines What Its Website Would Have Looked Like in 1795, 1880, 1945...
How does the world's oldest tequila maker introduce a brand-spanking-new website? By keeping one foot firmly in the past. McCann New York has launched a new site for Jose Cuervo that's actually five...
View ArticleFirst Wine in a Box, Now Wine in a Can?
Raise your brushes and rollers to toast Lithuania's McCann Vilnius, which recently packaged France's famed Beaujolais Nouveau in limited-edition paint cans for a fun self-promotion. McCann says it...
View ArticleGiddy Ad Execs Pose for Amusing Stock Photos in Ads for 2014 Cannes Lions
The ad campaign for the 2014 Cannes Lions festival amusingly celebrates creativity by spoofing the utter lack of it. In five ads produced by McCann London, well-known ad execs—from Amir Kassaei and...
View ArticleJose Cuervo's Larger-Than-Life Story Retold in Miniature
Jose Cuervo literally bottles up its history in this campaign from McCann New York. The effort, which includes a TV spot and smartphone app, centers on intricate dioramas from animation studio Laika...
View ArticleCoke Plays Peacemaker in Another War: the Milan Soccer Rivalry
Here's an amusing bit of mischief. Coca-Cola brought together fans on both sides of one of Italian soccer's fiercest rivalries by making them give each other sodas."Fair Play Machines," a campaign...
View ArticleLucky Charms, the World's Rainbowiest Cereal, Comes Out Big for Gay Pride Month
Sometimes the best thing a brand can do is lean into the conversation that's already going on around it. And that's exactly what Lucky Charms, a brand that some people have always seen as a little...
View ArticleMcCann Melbourne's 'Guilt Trips' Train Campaign Wins Creative Effectiveness...
CANNES, France—McCann Melbourne, which won a record five Grand Prix last year for "Dumb Ways to Die," won the 2014 Creative Effectiveness Grand Prix here on Monday for a different train campaign: its...
View ArticleMcCann Lima Is All Smiles After Winning Media Grand Prix for Coke's 'Happy ID'
CANNES, France—Coca-Cola added to its impressive legacy of hauling in Cannes Lions by snagging the Media Grand Prix here tonight for a Peruvian campaign from McCann Lima centered on getting people to...
View ArticleThis Epic Front-Yard Dildo Battle Suddenly Becomes a Pretty Amazing PSA
Don't you just love an epic dildo battle? Well, yeah, as long as it's not your kid waving them around the front yard. This new ad from McCann New York is all about dildos. But it's not all about...
View ArticleMcCann New York Gets a Digital Chief
Daniel Bennett, the managing director of AnalogFolk in New York, is joining the N.Y. office of McCann Erickson as chief digital officer. While the title is new at the Interpublic Group agency, other...
View ArticleThe Barbarian Group Adds Finance and Account Chiefs
The Barbarian Group in New York has added a chief financial officer and a head of account management, two new positions for the digital shop. Alex White is the CFO while Sherri Chambers is head of...
View ArticleMcCann Wins Back Coke in China
McCann has won back creative duties for brand Coke in China, taking over from Leo Burnett, which picked up the business and key executives from the Interpublic agency in 2007, according to Campaign...
View ArticleAd of the Day: Craig Robinson Croons Love Ballads to Verizon FiOS in Mock...
When was the last time you saw an ad for a TV provider and thought to yourself, "Wow, this is enjoyable," rather than, "Oh my God, I hate you, stop trying to take all my money, and by the way I'm...
View ArticleFrom Moscow to Mumbai, These Agencies Make Today's Best Campaigns
Stéphane Xiberras, president, photographed on the banks of the Seine by Emmanuel Fradin.BETCParis While this agency’s logo pays homage to the bee colony it tends atop its roof terrace—which happens to...
View ArticleNestlé's 'Bra Cam' Catches People Stealing Glances, but There's a Fun Twist...
Nestlé's Fitness cereal brand, which last year brought us the tweeting bra, has upped the ante with the hidden-camera bra. Watch below as a woman walks around London capturing footage of men and women...
View ArticleAre Brands on Fleek With Slangy Tweets? IHOP Explains Its Hip New Voice
Who knew IHOP was so hip? The pancake chain has found its voice on Twitter, and it sounds an awful lot like a teenage hip-hop fan. That's why most adults might not have any idea what the food company...
View Article'Dumb Ways to Die' Returns With a Trick-or-Treat Halloween Special
"Dumb Ways to Die," the famed Australian train-safety campaign from 2012, has done a couple of encores for special occasions. First it did a Valentine's Day ad. And now it's done a little...
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